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The electronic payment industry classifies a merchant account as “Internet” when credit card transactions are accepted through an e-commerce Web site or virtual terminal. The ISOs and Agents may require some technical expertise in front-end Web development to implement an Internet merchant account.
| In addition to setting up online merchants with an Internet merchant account, the ISOs and Agents must configure the merchant account with a compatible gateway and shopping cart. Although a few more steps are required by ISOs and Agents to configure an internet merchant account, there is a lower attrition level for these accounts due to technical requirements needed for set up opposed to regular retail merchant accounts. |
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Internet Merchant Account Types |
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- 24/7 online shopping availability
- Reach customers worldwide
- No credit card terminals needed
- Online transaction reporting
- Minimal overhead costs
- Recurring or periodic payments options
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- Lower attrition level
- Higher profit margin
- Real-time risk management tools
- Automated security flags
- Flexible rate pricing structure
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Businesses accepting credit cards over the internet are considered "Internet" merchant accounts.
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- Online Retailers
- Online Delivery Service
- Web Hosting Companies
- Adult & Entertainment Sites
- Startup E-Commerce Sites
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